U2 2024 Trailer

Able were asked by Island Records to create a new campaign for the 20th Anniversary of the iconic album 'How to Dismantle an Atomic Bomb' and the new shadow album 'How to reassemble an atomic bomb'. Deliverables included a full suite of commercials, socials, trailers, unboxings, lyric videos and visualisers. All wrapped up in a visual journey through photography, vortex tunnels and explosions. Take a look! As well as creating the trailer announcing the new Shadow Album, Able were asked to create a range of assets, including commercials, lyric videos, visualizers, socials and unboxing videos.